Chief Merchandising and Marketing Officer
Gelson’s Markets
Rick has held many roles through his 38 Years in the SoCal grocery retail industry, his roles in store operations, merchandising and marketing, corporate office leadership roles, and in his most current role of Area Vice President of Operations for SoCal Albertsons. He has the leadership and experience in Merchandising and Marketing with a focus on premium that aligns exceptionally well with our Gelson’s standards of the highest quality products and service.
Rick is committed to excellence in the retail business environment, in community engagement, and in social responsibility. Rick’s educational background includes completing the USC Food Industry Executive Program; the McKinsey Executive Leadership Program; and Rick is also a RMCP graduate. Rick has a passion for not only continuous learning, but for giving back through teaching. Rick has been a Leadership Facilitator, a Diversity Facilitator, and over the years he has actively supported law enforcement through his involvement as a Reserve Police Officer and as a Police Officer Trainer.
Rick is skilled at fostering collaboration, inspiring high performance, leading teams through culture change, and executing with integrity.